by ifutures | Nov 30, 2019 | Uncategorized
Supply-led innovation – the traditional model – which relies on idea generation to fuel an innovation pipeline; privileges short-term thinking, fuels a bias for often ill-informed action, and iterates on the business of today rather than on the business of...
by ifutures | Oct 27, 2019 | Uncategorized
An early 2019 survey of corporate leaders found 42% agreed that an ‘inability to act on signals crucial to the future of the business’ was one of the most common obstacles to innovation in large companies. Further analysis revealed that while 82% of the respondents...
by ifutures | Sep 17, 2019 | Uncategorized
In my innovation work, I’ve encountered scepticism about futures thinking amongst decision makers with a business as usual (BAU) mindset more concerned with optimising the status quo rather than growth based on new value creation. A dominant BAU mindset can place...
by ifutures | Jul 30, 2019 | Uncategorized
Peter Drucker (1997) was speaking to the importance of horizon scanning when he observed that ‘Executives are so enchanted by the internal data the computer generates, that they have neither the mind nor the time for the outside. Yet all great change comes from...
